By Hannah Howard, special to Overdrive.
A common definition for infographics is graphical representations of information. They use graphs and charts to give consumers information on a complex topic. These representations are increasingly important with the explosion of Internet marketing and sales. Businesses have an increased demand for unique infographics that show case their unique place in the market.
However, businesses are finding there are common problems with these graphical representations. Overcoming these problems is important for maximizing their impact. Here are seven of the problems to consider: (more…)